Pride is a European-based company that creates premium bodyboarding goods. Founder Imanol Arrizabalaga effectively created the Pride brand on January 26th, 1999.


Later that year, the Pride manufacturing facility started its operation in Biarritz, France. By using innovative machinery and crafting techniques, as well as performing a number of quality control checks, Pride sets new standards in bodyboarding hardgoods.


After a successful launch on the French market, Pride quickly opened new markets and is now available in 26 countries worldwide.


World-renowned bodyboard shaper Dan Sivess recently partnered up with Pride to provide customers with the finest goods available.


To reach this goal, Dan Sivess is working closely with Pride team leaders such as Pierre-Louis Costes and Sam Bennett, considered by many as one of the most technical riders today.



For more information, check Pride’s website


Make sure you check Pride’s Vimeo Channel here


To download Pride’s SS12 catalogue, please click here


For any further information, feel free to contact us



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